Blue Lake 2.0 Web Application

How I started: Audit Older Version

The key process of the auditing the previous version was finding visual issues, user’s errors and measuring how to define the problems.

– Inconsistent visual assets: layouts, icons, font, colors, spacing, line weights and overall tones.

– Team researcher found that the majority of users having issue with navigating thru the app.

– Also we found a lacking of interaction in between the artifacts and widgets by user testing.

Define / Reframe

The problem I’m trying to solve, focusing on the user’s viewpoint.

– Recreated a site map

Ideate / Prototype

Generate a large amount of ideas to solve the problem.

– Focus on the user flow and simplicity.

Validate the ideas.

– The simplest is to make a prototype of it.

Define, Iterate & Design

Require redefining and iterations based one the few test.

– Revisited user’s requirements and missing artifacts in the site map.

Follow the brand guidelines and design system

– Redesigned branding: logo, color schemes and tones.

– Aligned with the consistent layouts, icons, font, colors, spacing, line weights and overall tones.